Lead: One hundred years ago it was cheaper to sit down to a meal of steak and lobster than to eat chicken. Today the descendants of gallus gallus, the tough little red jungle fowl, are often cheaper than the potatoes served with them.

Intro.: A Moment in Time with Dan Roberts.

Content: Henry of Navarre struggled for a decade to become King of France in the late 1500s. One of the reasons he succeeded was that along with his military exploits, he also made use of powerful political slogans. His most memorable? "I want there to be no peasant in my kingdom so poor that he is unable to have a chicken in his pot every Sunday." Chicken was an expensive luxury, reserved for special occasions. Things had hardly changed by 1928 when the Hoover Republicans shamelessly stole Henry's vision of ongoing prosperity. They too promised a chicken in every pot. How the chicken was transformed from extravagance to cheap daily fare is a triumph of modern agriculture and the market economy.

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